For travel agents, platforms like Viator offer a convenient way to book tours, aggregating global options. While simplifying bookings, is Viator always optimal for client experiences?
The Appeal of Platforms like Viator for Travel Agents
Viator’s appeal for travel agents is convenience and vast selection. A single platform for global tours simplifies bookings and offers diverse client choices, saving agent research time. This streamlined access to a multitude of tour options can be a significant advantage for busy travel professionals managing multiple client itineraries.
Potential Downsides: Flexibility and Direct Control
However, Viator’s third-party nature limits direct operator communication, reducing flexibility for issues or client changes. Quick adjustments, like rescheduling due to weather, are harder than direct bookings. When unforeseen circumstances arise, the layers of communication can sometimes delay resolutions, potentially impacting client satisfaction.
Considering Local Operators: A Travel Agent’s Perspective
Experienced agents value local operators for control, better pricing potential, and personalization. Direct relationships improve service and client responses. Building rapport with local companies often translates to more bespoke experiences and the ability to handle unique client requests with greater agility. Balance platform convenience with direct advantages to ensure comprehensive service.
Conclusion
In conclusion, Viator is useful for agents, but balance is key. Weigh platform convenience against direct operator benefits for optimal client experiences. Nuance is crucial for excellent travel agents aiming to deliver exceptional and adaptable travel solutions for their clientele.
